| ICEWARE ® SEARCH
ENGINE |
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Many organisations have large volumes of data, for
example financial data, CRM data warehouse or biometric
data (e.g. fingerprints) they wish to search in a fast
and flexible manner. Most search software restricts access
by requiring predefined index data being set-up and most
will only respond to accurate data matches and, even
if they permit fuzzy searches, are incredibly slow. The
Iceware ® Search Engine totally
eliminates existing problems covered above and can be
used to either develop
a custom built application for your particular company
or your chosen market sectors or it can be integrated
into your existing search tools. The interface can be
either a custom GUI or via software calls from
the application utilising it.
An example for the use of the Iceware ® Search Engine is:
Using the Iceware® Search Engine a
catalogue of items can be searched to find the best match
to a query using
a fuzzy search. The fuzzy search provides answers to
searches even when exact matches cannot be found (mis-spelled
query and/or mis-spelled entry in catalogue). This ensures
a customer stays with a site and does not move on, increasing
site stickyness and thereby revenue while ensuring that
simple spelling mistakes (whether initiated by the customer
or already existing in the web-site) do not lose customers.
Many issues facing industry sectors can benefit significantly
from the Iceware ® Search Engine, for example:
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| Retail |
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Marketing, Analytics, Web-Retailing, Catalogues |
| Government |
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Security, Fraud, Marketing, Analytics |
| Financial Services |
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Risc Management, Fraud, Security, Marketing, Analytics,
Basel Accord |
| Utilities |
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Security, Fraud, Analytics, Marketing |
| Airports |
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Security |
| Telecommunications |
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Fraud, Marketing, Location Based Services, Satellites |
| Defence |
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Security, Analytics, Satellites |
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